Thread Up Plus Size: Torrid Launches Resale Program with thredUP

In a move that aims to promote sustainability in the fashion industry, Torrid, a direct-to-consumer brand of apparel, intimates, and accessories targeting curvy women sizes 10 to 30, has launched a resale program in partnership with thredUP. This innovative initiative allows customers to generate value from their preloved clothing while promoting a more eco-friendly approach to fashion.

Through Torrid's Clean Out program, customers can fill any shippable box with apparel, shoes, and accessories from any brand and ship it to thredUP for free starting December 15, 2022. In return, they will receive a Torrid shopping credit that can be used to purchase items in-store or online.

This collaboration marks the first time a plus-size brand has leveraged thredUP's Resale-as-a-Service (RaaS) platform, making secondhand fashion accessible to even more customers. As part of this program, sellers will receive a Torrid shopping credit for each item sold, providing an additional incentive to participate.

According to James Reinhart, CEO of thredUP, 'Torrid is a leader in its industry and we're excited to be working together to make secondhand fashion available to even more customers.' Lisa Harper, Chief Executive Officer at Torrid, added that the program aligns with their mission to become a more impactful brand by promoting sustainability in the fashion industry.

thredUP's RaaS platform enables brands to plug into its proprietary operating platform and deliver scalable, secondhand shopping experiences to its customers. By partnering with thredUP, Torrid is taking a significant step towards reducing waste and promoting a more sustainable future for fashion.

In recognition of this initiative, Torrid will provide an additional bonus to encourage customers to participate in the program. For a limited time, sellers will receive a Torrid shopping credit for each item sold, making it even more appealing to give their preloved clothing a second life.

Overall, Torrid's resale program with thredUP is a significant step forward in promoting sustainability and accessibility in the fashion industry. By empowering customers to generate value from their preloved clothing, Torrid is demonstrating its commitment to reducing waste and promoting eco-friendly practices in fashion.

Thread up plus size